General Reverie — An Independent App Studio

Featured · Coming Soon to iOS

Our First App

Frame Manager

The missing art director for your Samsung Frame TV. Your Frame is the most beautiful screen in your home — Frame Manager makes what's on it worthy of the wall, every hour of the day.

Your art, gallery-ready

Upload your own photos and artwork from your phone. Everything is automatically prepared for the Frame's 4K Art Mode — no cables, no USB sticks, no fiddling with the TV remote.

Rotations & collections

Build named collections and set them as the live rotation. Choose cadence, order, and shuffle. Swap the whole wall for a dinner party, then bring your everyday set back with one tap.

Ambient awareness

Art that follows the day. Morning light, dusk, night; sunny, cloudy, rainy — Frame Manager can match the artwork on your wall to the world outside your window.

Fresh art, weekly

Opt into a weekly drop of new, curated generative artwork delivered straight to your rotation. Your wall never gets stale.

Set-and-forget scheduling

A quiet controller keeps your schedule running even when your phone is off or away. The TV does the right thing at the right time, on its own.

Made for the Frame

Built and battle-tested on real Samsung Frame TVs in real living rooms. Designed around Art Mode's quirks so you never have to think about them.

Get early access

Frame Manager is in private testing now. Leave your email and we'll invite you as spots open up.

You're on the list — we'll be in touch soon. Thank you!

No spam, ever. One email when your invite is ready, and nothing else.

The Slate

What we're building

Frame Manager Art direction for Samsung Frame TV — collections, rotations, ambient scheduling, and weekly curated art, all from your phone. In Private Testing

NoMirage A consumer creative studio for making, organizing, and editing strikingly realistic AI imagery — with personal styles you own. In Development

Untitled Projects More small, opinionated tools for the home and the creative process are on the bench. Join the Frame Manager waitlist to hear about them first. In the Lab

About

A small studio with taste

General Reverie Inc. is an independent software studio headquartered in Texas. We make a small number of apps and we sweat every detail of them — software that feels considered, looks beautiful, and quietly does its job.

We started by solving our own problem: the art on our own Frame TVs. That work — years of daily use across multiple homes — is becoming Frame Manager, our first public release.

Questions, press, or partnership inquiries: info@generalreverie.com